The Entrepreneurs’ Programme uses experienced Advisers and Facilitators, drawn from industry, to ensure businesses get the advice and support needed to improve their competiveness, productivity and to seek growth opportunities.
Practical support for businesses, researchers and entrepreneurs includes: advice from people with relevant private sector experience, co-funded grants to commercialise novel intellectual property in the form of new products, processes and services, funding to take advantage of growth opportunities, and connection and collaboration opportunities.
Queensland company Waterstop Solutions has been specialising in remedial water and waterproofing projects since 2009. However, its new General Manager, Chris Anderson, identified that repairs were needed to streamline the company’s own processes.
Anderson accessed a Business Evaluation through the Australian Government’s Entrepreneurs’ Programme to reinvigorate Waterstop after realising the business was overly reliant on major projects, such as the Brisbane road tunnel construction. “I turned to the Entrepreneurs’ Programme to learn how to introduce efficiencies to the company and improve cash flow,” Anderson says.
Following a Business Evaluation which analysed all areas of the company for strengths and weaknesses, Waterstop reviewed its marketing strategy to try to grow its business. An Entrepreneurs’ Programme Business Adviser worked with the company to assist it to segment its client base into commercial, residential and major project customers. It is now finessing its offerings for each segment, including by creating tailored marketing activities.