workshops training calendar
Feb
22
Fri
Using Social Media & Digital Strategy to improve your sales pipeline @ Wantima Country Club
Feb 22 @ 8:00 am – 10:00 am
Using Social Media & Digital Strategy to improve your sales pipeline @ Wantima Country Club | Brendale | Queensland | Australia

The social media and digital marketing world is so overcrowded where large brands and businesses dominate leaving small businesses to fight over the scraps… right?

WRONG! Leave behind the frustration of digital marketing overload and start increasing the results of your marketing and sales campaigns.

Attend the workshop to learn:

  • What social media platforms best suit your business
  • How to stop wasting admin time managing your social media
  • Understanding Advertising V Branding
  • How to nurture online leads – understanding the digital customer journey
  • Maximising ROI and lead conversion

By the end of the workshop you will have a key understanding of what platforms and digital strategies will deliver you the best results for your business.

Don’t forget to complete the Queensland Digital Scorecard here first.

Cut and paste your result link during the registration.

Important – Participating businesses must be aware that this information will be provided to the Commonwealth Department of Jobs and Small Business and the Commonwealth Department of Industry, Innovation and Science for program evaluation and reporting purposes and; they may be approached by a representative of the Department of Industry, Innovation and Science to complete a survey on the services provided.

PLEASE NOTE: To register for this event you must be a business (0-19 employees) and provide your ABN

Feb
27
Wed
Getting Grant Ready Small Business & Marine Industry Focus @ Belvedere Hotel Meeting Room
Feb 27 @ 5:30 pm – 7:30 pm
Getting Grant Ready Small Business & Marine Industry Focus @ Belvedere Hotel Meeting Room | Woody Point | Queensland | Australia
  • Obtain practical tips on how to complete grant applications – including mapping an application to a current small business grant;
  • Obtain an overview of some of the relevant grant funding opportunities available to help you achieve your business goals.
  • Understanding the seven-step process to ensure your business is best placed to take advantage of grant opportunities;
  • Understanding the importance of having a Strategic Business Plan and why this is the foundation stone on which your application is based

This practical session will be presented by Dianne Brown, Business Advisor with SRJ Walker Wayland for Small Business and the Marine Industry including discussions on the Federal Gov Entrepreneurs Program & Other Funding Initiatives

Dianne is a Chartered Accountant with over 15 years public practice experience in the small to medium sized enterprise (SME) market. Dianne’s career has been fuelled by her intellectual curiosity and her desire to know how businesses work, what drives the business and its owners and how we can do things better to achieve both our business and life goals.

Dianne’s special skill is her ability to communicate complex tax and accounting information in easy to understand language tailored to various audiences including business owners, managers, non-accountants and accountants.

To support this, Dianne has developed a special interest in accessing alternative funding arrangements to help businesses achieve their growth. As such, she specialises in evaluating and obtaining both Federal and State Grant funding for businesses operating in both the commercial arena and the not-for-profit space.

To view Current Grants CLICK HERE to go to RDA Moreton Bay’s website

Mar
6
Wed
Google Ads & Google Analytics: How to turn the data into revenue @ Wantima Country Club
Mar 6 @ 10:00 am – 12:00 pm
Google Ads & Google Analytics: How to turn the data into revenue @ Wantima Country Club | Brendale | Queensland | Australia

Presenter: Katrina Puranik

This workshop will break down the process of conversion tracking and understanding where your leads are coming from. You’ll also learn to optimise your campaigns for better return on your ad spend, and there’ll be a walk-through of website integration of your conversion tracking code, to make sure you are capturing the right data. Key outcomes:

Needs of the moment – understanding how to reach customers
Breakdown of how Google data works – Ads & Analytics
Website integration for Google Ads explained
Setting up conversions for real-time leads and sales
Setting goals – turning the data into revenue

PLEASE NOTE: To register for this event you must be a business (0-19 employees) and provide your ABN.

An ASBAS Digital Solutions Qld workshop in partnership with RDA Moreton Bay

Mar
14
Thu
Grow your business through CRM implementation @ Caboolture Hub, Seminar Room 1
Mar 14 @ 2:00 pm – 4:00 pm
Grow your business through CRM implementation @ Caboolture Hub, Seminar Room 1 | Caboolture | Queensland | Australia

Research shows that conversion rates can improve by 300% with a good CRM (Customer Relationship Management) in place. In fact, research suggests that ROI for CRM is approximately $5 to every $1 invested! Come to this workshop and you will find out how to invest in the right CRM, at the right price. We’ll cover:

Why your CRM is one of the most critical components of your business
How investing in a CRM now will yield high ROI
Your CRM is a growing asset – here’s why!
How to choose the right CRM for your business
Techniques to ensure your team utilizes the CRM

About the Speaker:
Caleb’s passion is to see bottom line results, after the implementation and execution of customised growth strategies for SMEs. He is the founder of The Growth Agency, which employs a team of specialists combining cutting-edge digital marketing practices with sales technology and methods to ensure business growth for its clients. Since its founding, The Growth Agency has experienced significant growth itself, opening offices in Brisbane, Ho Chi Minh and Hong Kong. Caleb is now focusing on giving back to the business community, by presenting and assisting SMEs to embrace the digital world. His message is simple – it’s never been easier for SMEs to successfully market locally, nationally and globally!

Mar
26
Tue
Channelling Spielberg on a budget: Creating video for social media @ Caboolture Hub, Seminar Room 1
Mar 26 @ 6:00 pm – 8:00 pm
Channelling Spielberg on a budget: Creating video for social media @ Caboolture Hub, Seminar Room 1 | Caboolture | Queensland | Australia

This session will cover:

The basics you’ll need
Preparing to film
To edit or not to edit?
Loading your video
The different platforms you can use for video: FB Live, Insta Stories, Insta TV, Sending video in emails, LinkedIn video

About the Presenter
Tracy is a sought-after commentator in all areas of communications – a weekly business writer, judge for the Australian Podcast Awards and speaker around the country. After a career spanning commercial copywriting in radio and TV, retail IT and communications and her own wholesale coffee business, she founded Unusual Comms, which helps small business owners grow their business by improving the way they communicate with their clients.

Apr
1
Mon
The power in my pocket: Digital tools for social media @ Bribie Island RSL Club
Apr 1 @ 1:00 pm – 3:00 pm

About the workshop

Posting on social media can be daunting, where every single post is about the person behind the brand. During this 2-hour practical workshop learn:

  • Crafting your brand: tips and hints of how to post pictures of your business and you
  • Updating social media using apps already available
  • Creating videos: the tools and hardware available to DIY

About Josh

Josh Keegan

Josh is an industry professional, leveraging over 20+ years of consulting experience over multiple sectors and industries.

A leader and mentor, he provides governance and strategic advice to small businesses and medium enterprises allowing for expansion and growth over the long term. Josh is the CEO of his own business, Keegan Consulting Group.

Apr
2
Tue
Financial Literacy for Business Owners @ North Lakes Community Centre
Apr 2 @ 9:00 am – 11:00 am
Financial Literacy for Business Owners @ North Lakes Community Centre | North Lakes | Queensland | Australia

Financial Literacy for Business Owners, only 15 seats available

  • How to read a profit & loss and balance sheet
  • Why profit does not equal cash
  • What’s your profit formula?
  • Understand the importance of cash flow

This practical session will be presented by Dianne Brown, Business Advisor with SRJ Walker Wayland on behalf of RDA Moreton Bay

Dianne is a Chartered Accountant with over 15 years public practice experience in the small to medium sized enterprise (SME) market. Dianne’s career has been fuelled by her intellectual curiosity and her desire to know how businesses work, what drives the business and its owners and how we can do things better to achieve both our business and life goals.

Dianne’s special skill is her ability to communicate complex tax and accounting information in easy to understand language tailored to various audiences including business owners, managers, non-accountants and accountants.

Apr
30
Tue
Protecting your brand and Intellectual Property Internationally @ Caboolture Hub, Seminar Room
Apr 30 @ 8:45 am – 11:00 am
Protecting your brand and Intellectual Property Internationally @ Caboolture Hub, Seminar Room | Caboolture | Queensland | Australia

Presented by Thomas Bevitt, Lawyer, Redchip
in partnership with Regional Development Australia Moreton Bay

8:45am Registration for 9:00am Start

As your business takes off, it’s important to have strong foundations to support high growth. We cut through the clutter and provide you with our top 5 tips to secure your business’s success for the long run.

Attend this presentation to learn about:

  1. The intellectual property that lies within your business, who owns it and how to protect it.
  2.  Formalising your business relationships with the right documentation.
  3. Structuring your business to achieve your goals, whether they involve seeking investment or selling your business.
  4. Protecting your brand from infringement, here and overseas.
  5. The risks of getting the foundations wrong.

About Thomas Bevitt

Thomas enjoys working with his SME clients to develop and implement strategies for trade marks, intellectual property (IP) and asset protection. His day-to-day work also involves resolving disputes, drafting business agreements and policies and advising on a broad spectrum of IP and commercial matters. After several years working at a specialist IP firm, Thomas joined Redchip to connect with the firm’s strong IP legacy and broad commercial expertise.

The Redchip team’s mandate is to take complex problems, break them down, simplify them and communicate solutions in a way that makes sense to clients.

Market to the billions: Digital marketing to China & South East Asia @ North Lakes Community Centre, Board Room
Apr 30 @ 3:30 pm – 5:30 pm

This workshop looks at how your business can be placed in front of the huge Asian audience.

You’ll hear about:

  • Social media platforms like WeChat and WhatsApp, as well as Baidu (considered the Chinese Google)
  • How you can receive up to 50% back from all travel and marketing expenses, through Government grants associated with export growth

About Caleb

Caleb Harry

Caleb’s passion is to see bottom line results, after the implementation and execution of customised growth strategies for SMEs. He is the founder of The Growth Agency, which employs a team of specialists combining cutting-edge digital marketing practices with sales technology and methods to ensure business growth for its clients. Since its founding, The Growth Agency has experienced significant growth itself, opening offices in Brisbane, Ho Chi Minh and Hong Kong. Caleb is now focusing on giving back to the business community, by presenting and assisting SMEs to embrace the digital world. His message is simple – it’s never been easier for SMEs to successfully market locally, nationally and globally!

May
1
Wed
Bookkeeping software: What do I use? @ North Lakes Community Centre, Board Room
May 1 @ 5:45 pm – 8:00 pm
Bookkeeping software: What do I use? @ North Lakes Community Centre, Board Room | North Lakes | Queensland | Australia

5:45pm Registration for a 6:00pm Start

About the workshop

You need to be in control of your business finances and be able to monitor closely the overall performance of the business. The only way to achieve this is to have a good understanding of basic bookkeeping and accounting information, and be able to understand what the information is telling you. This workshop is designed to give you a quick overview of accounting platforms available to small businesses:

  • Xero
  • MYOB AccountRight
  • MYOB Essentials
  • Intuit Quickbooks
  • Reckon One Online
  • Saasu
  • What else is out there?

If you are uncertain about accounting platforms, this workshop will outline what is currently available

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